Super Bowl Champion JuJu Smith-Schuster Joins 0N1 Force to Expand his Brand into Anime, Comics, Games and Beyond

0N1 Force Official Medium
3 min readJul 28, 2023


San Diego, July 24, 2023 — JuJu Smith-Schuster, a Super Bowl champion, Crunchyroll ambassador and gaming aficionado, announced his partnership and collaboration with 0N1 Force, a leading digital brand with roots in anime, gaming and comics, to develop and promote products, games and stories for their 0N1VERSE, a digital world-building initiative.

0N1 Force and Patriots Wide Receiver Smith-Schuster will work to create innovative activations inspired by his intellectual property (IP). Additionally, 0N1 will seek strategic partnerships and sponsorship to bolster Smith-Schuster’s work within the 0N1VERSE.

The partnership is pivotal for the gaming, anime, and digital industries. Together, they are poised to redefine the boundaries of storytelling and engagement to create immersive experiences that resonate with fans across the globe.

By venturing into new markets with Smith-Schuster’s IP, 0N1 Force intends to attract and onboard new users to its platform to bridge the gap between anime enthusiasts and sports fans.

Smith-Schuster joins the 0N1 Force team as a member of 0N1 KA1, a business development program with elite performers across sports, entertainment, and more to explore anime-themed ventures that focus on novel technology. Other members of the 0n1 KA1 program include UFC Champion Israel Adesanya along with international DJs Kakuberry and Steve Aoki. Other major 0N1 supporters include personalities such as WWE Star and media personality Logan Paul, rapper Snoop Dogg, and entrepreneur Gary Vee.

“I am a huge fan of anime and have dreamed of telling my own anime stories,” said Smith-Scheuster “Through 0N1 Force, I can bring my own visions for an anime universe that my fans can connect with.e. 0N1 Force is doing innovative things developing IP across comics, manga, and gaming, and more, can’t wait for everyone to see what we cook up.”

Moreover, 0N1 Force and Smith-Schuster’s esports team, Diverge, will launch a first of its kind eSports tournament. The 0n1 Tournament will bring together renowned streamers, influencers, and gaming giants in a showcase of talent, skill, and entertainment.

“We are excited to merge the worlds of anime, gaming, and sports through this collaboration with JuJu Smith-Schuster,” said Henry Finn, CEO at 0N1 Force. “The Web3 vs Team Diverge tournament will revolutionize the eSports landscape and cement 0N1 Force as a leading force in the industry.”

Over the past few months, 0N1 Force has collected some of the top talent in the gaming, animation and comic world in preparation for a historic launch of its story-driven IP.

Below are some of the most notable writers/animators/executives:

Hicham Habchi (artist/exec) — Ex Principal at Riot Games; Overwatch, Valorant, Batman

Paul Jenkins (writer) — Wolverine Origins, TMNT, Incredible Hulk, Captain America, Spiderman and many others.

Ramon Nuñez (artist) — Sony Pictures Animation and Riot Games

Kushagra Kushwaha (animation director) — Jojo’s Bizarre Adventure, Yu-Gi-Oh Sevens, Edens Zero, Is It Wrong to Try to Pick Up Girls in a Dungeon?, Yowamushi pedal, Hensuki, Lycorise coil, Vinland Saga, Battle Athletes, Ichiban Hikare, and more.

David Uslan (exec) — Batman Franchise

Josh Blaylock (publisher) — Mercy Sparx, Voltron, G.I.Joe

Anna Paola Martello (artist) — Black Panther, Spider-Gwen

Von Randal (artist)Spawn

About 0N1:

0N1 is an anime media and technology company, building a full suite of multimedia products centered around the 0N1 Force intellectual properties, including comic books, digital collectibles, apparel, video games, augmented reality, live experiences, and more. 0N1 Corp is operated by investment firm Old Fashioned Research.